Short answer
The best B2B ecommerce platform for wholesalers is one that starts with a searchable product catalog, supports quote requests, handles repeat buyers, connects your own payment gateway and does not take a revenue share.
What wholesalers should evaluate
Choose based on the workflows your buyers and reps actually use, not only storefront templates.
- Can the team import spreadsheets and PDFs quickly?
- Can buyers request quotes before checkout?
- Can you keep your gateway, domain and buyer relationship?
- Can the same catalog support owned store, QR links and marketplaces?
Where total.supply fits
total.supply is strongest when a wholesaler wants to launch the catalog first, prove buyer demand, then turn on checkout and AI operations.